About KLRPR
KLRPR delivers personal attention and measured results, working with each client to establish their unique voice in the market.
Over the span of 20 years in the beauty, fashion and lifestyle industries, our relationships with the media and opinion leaders are evident in our solid track record for garnering results and facilitating high-visibility opportunities for our brands. Founded on referrals and word-of-mouth among industry insiders, we believe in integrity, transparency and open communication. As an intentionally close-knit team, KLRPR believes in intimate working relationships. We keep our client’s best interests close to the heart.
A personal awakening and commitment to a holistic lifestyle led Kerri Lee Ross to the ultimate opportunity—leveraging her core strengths in strategy and media relations to support exceptional creatives and business leaders.
Since its founding in 2012, KLRPR has been integral in launching and growing some of the most pioneering wellness, lifestyle, and conscious beauty brands, including LYMA, Moon Juice, Vintner's Daughter, Kosas, Marie Veronique + Kristina Holey, MONPURE London, Playa Hair Care, Wildling, Henne, Care/of, In Fiore, WMN Space and Amanda Kloots Fitness to name just a few. Blending a NYC agency background with a warm, Southern Californian spirit, the KLRPR team delivers personal attention and measured results, working with each client to establish their unique voice in the market.
Philosophy
Strategy
The foundation of a successful PR campaign is a well thought out strategy that serves as a clear road map.
Storytelling
Defining a brand’s unique POV is crucial in an oversaturated market. Another serum or adaptogen powder is not going to grab attention. KLR crafts compelling stories that highlight your brand’s assets and plays to its greatest strengths.
Creative Problem Solving
The media landscape has changed dramatically and continues to evolve. KLRPR is a partner that adapts gracefully to find solutions with efficiency and ease.
Our Process
Services
- Integrated Communications Programs
- Strategic Planning and Positioning
- Media Relations
- Tastemaker and Influencer Engagement
- Brand Collaborations and Partnerships
- Press Activations
- Written Press Materials
care/of
In Fiore
WMN
Amanda Kloots
Henné Organics
Lake & Skye
Needed
Ayla Beauty
Vive Sana
My New Roots
OlderBrother
Vintner’s Daughter
Moon Juice
LYMA
Monpure London
Marie Veronique + Kristina Holey
Kosas
Wilding
Playa
Shiva Rose Beauty
Monastery
Who We’ve Worked with
Work
with me
Please send me a note or email me directly at kerrileeross@me.com to learn more about Kerri Lee Ross Public Relations or to inquire about collaborating on a project.